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Monday, August 17, 2015

Online Giving Tip 8

Tip 8. "Remember to thank your donors. Use the momentum and Zeitgeist of the day to post instant videos or graphics acknowledging randomly selected gifts in fun and creative ways. People will be delighted to see themselves or their donations called out, and they'll have something fun to share with their friends, leading to yet more donations, and more fun."
 
From: Social Media and Online Giving published in Public Libraries: Nov/Dec 2014 p. 22-24

 

Thursday, August 13, 2015

Online Giving Tip 6

Tip 6. "Let people know what you've already accomplished and how their support will help you do even more. Putting extra thought into your donation form can help contributors understand the difference they'll make with their contributions. Tooting your horn is also helpful when you want donors to share your good work with their friends."
 
From: Social Media and Online Giving published in Public Libraries: Nov/Dec 2014 p. 22-24 shared some best practices for fundraising.

Wednesday, August 12, 2015

Online Giving Tip 5

Tip 5." Find creativity in simple things. You don't have to be an artist or songwriter, or make your executive director walk around town in a gorilla costume to be creative. It can be as simple as showing some personality. Speak directly to your audience. Let them know how much fun you are and how much you care. Remember that the benefit of being online is that you can always edit and refresh at no additional cost beyond staff time.

From: Social Media and Online Giving published in Public Libraries: Nov/Dec 2014 p. 22-24


Tuesday, August 11, 2015

Online Giving Tip 4

From: Social Media and Online Giving published in Public Libraries: Nov/Dec 2014 p. 22-24 shared some best practices for fundraising.
Tip 4: "Stay fresh. It's hard to get excited about stale content. Your fundraising page is a first impression for many donors. Look your best. Look into the camera and smile! Replace your old photos with new ones periodically."
Read our blog tommorw to get another tip.

New Statistics on the Status of Babies

Want to know more about the status of babies in the U.S. go to the table just released on the 0 to 3 web site lists state by state at risk statistics.

Monday, August 10, 2015

Online Giving Tip 3


    Tip 3: "Check for spelling errors, typos, and accurate links. Make sure your logo and photos display correctly. Remove those that are stretched out or don't look crisp."

From: Social Media and Online Giving published in Public Libraries: Nov/Dec 2014 p. 22-24

Saturday, August 8, 2015

Online Giving Tip 2

 "Tell a great story. Go beyond the boilerplate language and liven things up. Never forget that you want people to click and donate and share. Does your story inspire them to do that? And when you're running a social media campaign, ask your donors to share their experience with their friends."
 
From: Social Media and Online Giving published in Public Libraries: Nov/Dec 2014 p. 22-24